Dario Baldoni

March 28, 2024

Niche Marketing as a Growth Strategy in Construction Business

In this episode of Get the Intel, Chad Gill interviews Dario Baldoni, the Vice President of Marketing and Technology at Concrete Countertop Solutions, to discuss niche marketing in construction. They discuss the inspiration behind CCS and the company’s growth, CCS’s marketing strategies for DIY and contractor markets, and the importance of social marketing and web optimization for contractors.